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Politics

Customer Care and Service Experience: Integral Elements of Brand Positioning

Writer: Mohammed Ali, Brand Advocate, and Head of Marketing and Communications of Agricultural Development Bank (ADB) PLC Customer Care and Service Experience: Integral Elements of...
General News

Amplifying Ghana’s Tourism Potential: The Case of Nkwanta in the Oti Region

Amplifying Ghana's Tourism Potential: The Case of Nkwanta in the Oti Region By:Mohammed Ali, A banker, brand advocate, and a Student Amplifying Ghana's Tourism Potential: The...
Opinion

The Role of Succession Planning in Promoting Brand Resilience and Sustainable growth

The Role of Succession Planning in Promoting Brand Resilience and Sustainable growth By: Mohammed Ali: A Chartered Banker and Brand Advocate. Brands are often challenged to...
General News

Understanding the Principles and Conditions of Fasting in Ramadan

Mohammed Ali, a Banker and Brand Advocate Writes: It is not unusual to encounter questions, especially from friends, brothers, and sisters from other faiths, about...
Business

The Era of Omnichannel Retailing and the Faith of Conservative Brands

The Era of Omnichannel Retailing and the Faith of Conservative Brands Writer: Mohammed Ali, A Chartered Banker and Brand Advocate Omnichannel retailing is a retail concept...
General News

Mohammed Ali, a Banker and Brand Advocate Writes: What Drives a Personal Brand? The Intricacies of Perception and Reality

Before reading this article, take a second to ask yourself, who am I and how do I want to be known? Notwithstanding, whether known...

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